This is Where You Belong

Welcome, and kudos to you for finding this space. There is so much to learn about combining Cannabis with Wellness. I hope you find what you are looking for.

  • Trusted expert knowledge

  • Science backed information

  • Learn at your own pace

  • 1:1 consultations are always available for spas, wellness providers, and anyone seeking assistance with a personal health journey

  • Custom education creation for your business always available

Social proof: testimonials

Don't just take my word for it, read about what other students have experienced. If you are seeking a hands-on experience like many of them mention, that class format is still available. Please reach out with any questions.

“Cannabis Massage 101 was absolutely phenomenal. Jordan really knows cannabis! It was very informative and you retain the information more because of the way she delivers the information. Can’t wait to take 102 🙂”


“I took both Cannabis 101 & 102 and loved the experience! The first class was with Jordan, one on one through Zoom (due to Covid) and the 2nd class was in person with a small group. It was a professional, fun, and informative experience! I still refer to the class materials as a resource. Thanks Jordan!”


“Jordan’s course on Cannabis Massage 101 was my first step to really invest while embarking on a very intriguing approach to aiding in wellness in the Massage industry. I took her class in 2020 in the height of the pandemic. While learning via Zoom with Jordan she was very hands on! Meaning she allowed me to pace through learning digitally; I was also given materials to help me along the couple hours I spent learning with her. What I enjoyed most was learning about the different terpenoids that we have already have within our human make up that allows CBD to work faster to heal us from within. I enjoyed this very original and authentic experience to work and learn in connection with an herb such Cannabis to support myself and clients who may have different skin and muscle issues. I look forward to learning more from Jordan and I love being a student of the Primal Therapeutics team.”


“I started following Jordan & Primal Therapeutics early on in my massage career. With my previous experience in the cannabis industry, I knew I wanted to take that knowledge into the treatment room, and with Jordan's expertise and guidance I'm doing just that. Her Cannabis Massage 101 course surpassed any expectations I may have had. From receiving my terpene demonstration kit, to gaining so much insight and knowledge from the history she teaches. Her appreciation and passion for plant medicine shines through in everything she does. Jordan truly cares about her students and goes above and beyond to provide us support when needed. Thank you Jordan for all that you do for the massage community and the cannabis community. ”


“Taking Cannabis Massage 101 with Jordan absolutely changed my life! Jordan teaches with such candidness about her personal health issues, she makes the environment safe for others by leading the way. She has extensive knowledge on all things Cannabis and her background as a nurse and a massage therapist gives her unique insight to bodywork. This class is so full of information, hands on techniques and is so much fun!!! Thank you Jordan for making me a plant medicine pioneer! ”

Angela Correll, My Plant Therapist

“Jordan was amazing to learn from. She took the mystery out of cannabis and made the use of topicals something that grew my business exponentially. I learned how to make and use products that help my clients every day. It increased my massage business and helped me complete my retail line for safe and natural products for my clients. I recommend her class to every LMT I meet. ”

Jody Tulloch LMT, ANMT

“I was lucky enough to find Cannabis massage 101 years ago when the course was just launched. I was SOOOO excited to take a cannabis class, especially since I reside in Louisiana, and I wanted to be THE FIRST officially certified therapist offering CBD massages. The class was not only extremely thorough, but it was digestible and easy to remember (despite the science stuff!) Everything was so well thought out - from the curriculum, to the visceral smells and consumption, the class was absolutely complete and far exceeded my expectations. Upon entering the class I was immediately smitten and enthralled by Jordan's story and passion for the industry, her knowledge and expertise in the glorious plant we call cannabis. Before taking the class, I was unaware of the different types of molecules in the cannabis plant that has so many amazing health benefits. That was a bit of a learning curve, but the book Jordan have us with the class was a very nifty reference guide. Fast forward to a few years later, and I was able to sit in on her new & improved Cannabis class at the international esthetics expo. IDK how she managed to make it better than it already was, but she did!) but I was just FLOORED at the information taught in her workshop. I learned even more the second time around! ⭐️⭐️⭐️⭐️⭐️ class ⭐️⭐️⭐️⭐️⭐️ instructor ⭐️⭐️⭐️⭐️⭐️ products Cannabis Massage 101 is THE must-have education for all bodyworkers and estheticians looking to enhance their services and add value to their clients well being.”

Rebecca Brumfield, LMT, Creator of Badass Bodyworkers

“I took CBD Massage 1& 2 June 2021. Going in I knew nothing about Cannabis. Jordan is a great teacher! I felt comfortable enough to ask questions and I learned a lot. The addition of class information with hands on experience helped everything make sense. Highly Recommend taking this class!”



Jordan Person

Cannabis Educator

Jordan has been a nurse for two decades and a massage therapist for 16 years. She relocated to Colorado in 2010 and utilized plant medicine to regain her health. Jordan then founded two wellness-based companies - Primal Therapeutics, cannabis massage and Primal Healing - CBD topicals and skincare. Jordan also served as the Executive Director of the award winning Nonprofit, Denver NORML (National Organization for the Reform of Marijuana Laws) for five years. Jordan dedicates her life to cannabis through advocacy, activism, and education, focusing specifically on the research and development of new creations and applications for organic skincare. Her focus these days includes creating new education for spa professionals wanting to use hemp and cannabis in their treatment sessions. Jordan provides education in person four times a year for the International Esthetics Cosmetics and Spa Conferences as their Cannabis Educator.